CoreMedia Announces LiveContext 2.0

May 20, 2014

CoreMedia, a web content management (WCM) company, announced CoreMedia LiveContext 2.0, a next-generation digital engagement application integrated with IBM WebSphere Commerce that empowers e-Commerce and marketing professionals to transform their online stores with deeper, more visually appealing and immersive experiences. 

According to a research study conducted by the Seoul International Color Expo, over 90% of online shoppers say visuals are the most influential factor driving a purchase decision. Customers demand a more personalized shopping experience with compelling visuals that immerse users in the brand. CoreMedia LiveContext 2.0 allows businesses to leverage experiential commerce to connect customers with an engaging experience through the seamless blending of brand, content, and community resulting in increased visitor traffic, brand awareness, sales and customer loyalty.