Collective Media Closes $20 Million in Funding

Apr 14, 2009


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Online advertising network and technology provider Collective Media has announced that it has closed $20 million in growth equity financing with Accel Partners, in conjunction with iNovia Capital. The company plans to use the new funds to fuel growth, as well as to accelerate technology development, expand internationally and explore acquisitions. Collective Media offers audience targeting, ad network management, and analytics. Collective’s product suite includes the Collective Network, a premium display advertising network; the Directive Network, a transparent performance advertising network’ AMP, its proprietary ad network management platform’ and Personifi, a semantic content classification and audience targeting solution. Founded in 2005, Collective Media is a member of the Network Advertising Initiative (NAI) and is headquartered in New York City with offices in Boston, Chicago, Dallas, Detroit, Los Angeles and San Francisco.

(www.collective.com)