Ceros Inc., an interactive content creation platform, announced it has secured $6.2 million in B round venture capital investment. The investment, made by Sigma Prime Ventures, Starvest Partners and Ceros' A round investors, Greycroft Partners, enables the company to accelerate development of its technology and rapidly expand its sales and marketing activity.
Launched in January 2013, Ceros is a platform that enables designers and marketers to create and publish interactive content experiences without having to involve developers. Incorporating a collaborative digital canvas, real time preview and push button publishing, Ceros enables designers to publish more content, more often. Content published with Ceros is sharable, embeddable in social sites, and works on all the devices brands' customers use. With real time analytics with contextual engagement metrics, it provides the insight brands need to constantly fine tune content to grow audience and spark response.