Brainshark Unveils Brainshark Sales Accelerator

Oct 14, 2014

Brainshark, Inc., delivering content-driven sales enablement solutions, announced the launch of the Brainshark Sales Accelerator. This sales enablement platform provides centrally accessible solutions for sales onboarding and continuous training, prospecting, coaching, and engagement. The platform also helps managers better understand what their best reps are doing, so managers can coach more effectively and know how prepared their teams are to sell.

The Brainshark Sales Accelerator is tightly integrated with Salesforce, empowering Salesforce users to maximize productivity and results. Faced with time and resource constraints, sales reps are also saddled with content that's irrelevant, out-of-date, and hard to find. In fact, analyst firm IDC reports that 75% of marketing materials aren't used by sales, while a Brainshark survey of 400 sales professionals shows that reps struggle with content that's off-base (28%), obsolete (41%) and of questionable version control (39%). These challenges are so critical that 1 in 3 reps say they can't find the content they need to close more deals.

The Brainshark Sales Accelerator's key features are an ability to rapidly create video content; content delivered to reps in context, easy access and search; one-click content sharing; detailed analytics and dashboards; enhanced version control.