Borders, having entered the digital space, is now taking pre-orders for the Kobo e-reader, and will unveil a new ebookstore of the same name next month. The ebookstore will be device-agnostic and feature more than a million titles. The Kobo eReader will cost $149.99 and feature 100 pre-loaded ebooks. Borders also plans to unveil apps for the iPhone, iPad, PCs, Blackberry and Android.
Borders will sell the Kobo e-reader along with a variety of other devices in stores in special digital shops called Area-e, launching in August.