Blueapple.mobi has announced the public availability of its video search service for mobile users. With blueapple.mobi, mobile users can find exactly the video they want, including user-generated content from many internet sites. Users can view and also share favorites with their friends. To use blueapple.mobi, users launch the site from their phone's browser. Blueapple.mobi lets users search for the video content they want, choose previously viewed favorites, or see the most popular videos of the day.
Blueapple.mobi supports streaming as well as download and play modes depending on handset and network capability. Blueapple.mobi works by encoding and streaming video on-the-fly directly from an internet site--everything publicly available on that site is also available on blueapple.mobi at exactly the same time. Carriers and existing site operators can take advantage of blueapple.mobi via the company's Turnkey Portal or Embedded Media Search API. Internet site operators, media companies, and networks can take advantage of blueapple.mobi's White Label version to tailor the service to their brand and their content.