BlackArrow Unveils Ad-Management System, Appoints New CEO

Oct 16, 2007

BlackArrow, a provider of multiplatform ad-management systems for viewer-controlled video, unveiled a platform for dynamic advertising across broadband, video-on-demand (VOD), and digital video recorder (DVR) playout environments. The BlackArrow system manages, delivers, and measures targeted advertising for video. The company also announced the appointment of Dean Denhart, previously chief technology officer of Knight Ridder Digital, as president and chief executive officer. Denhart joins an existing team of executives, board members and advisors with broad experience in the advertising, cable and network television, broadband and digital media industries.