BigCommerce for WordPress Marries Commerce and Content

Jun 07, 2018

BigCommerce, an ecommerce platform for fast-growing and established brands, announced BigCommerce for WordPress, a full-featured integration that combines the flexibility of the WordPress platform with BigCommerce’s robust commerce engine, empowering the millions of merchants using WordPress to grow and customize their stores like never before. Additionally, the company unveiled a new, API-driven Commerce-as-a-Service initiative during the Internet Retailer Conference & Expo (IRCE) that will allow brands to seamlessly deliver commerce experiences through custom and commercial content management systems while centrally managing catalog, customer, and order data through BigCommerce.

Thirty percent of all websites are powered by WordPress, making it the most widely-used content management system globally1. Through BigCommerce for WordPress, content-first brands will gain the ability to build and manage commerce experiences directly on the WordPress platform through a single plug-in, improving storefront performance and streamlining storefront management tasks.

According to the company, additional merchant benefits include: 

  • Seamless content-and-commerce experiences.BigCommerce for WordPress gives merchants access to the industry-leading ecommerce capabilities necessary to grow an online business at scale without compromising site content or user experiences.
  • Industry-leading ecommerce scalability. By transferring the commerce elements from the WordPress admin to BigCommerce, merchants can enjoy a more efficient experience that is not impeded by back-end bloat and can quickly scale ecommerce functionality as the need arises.  
  • Out-of-the-box commerce functionality.WordPress developers can quickly integrate end-to-end commerce capabilities to an existing site experience using BigCommerce’s robust ecosystem of apps and sizable catalog of fully-integrated payment and shipping methods to build an ecommerce offering that is tailored to their business needs.  
  • Enhanced ecommerce security and peace of mind. BigCommerce provides a secure, PCI compliant checkout, enabling merchants to deliver a superior website experience without the added concern of managing and maintaining PCI compliance.  

A beta release of BigCommerce for WordPress is available to developers.