Barjan Products Selects TotalWorks to Develop New Content Creation Solution

May 07, 2004


Barjan Products, a marketer of general merchandise products to North American travel centers and distributor to the US car wash market, has selected TotalWorks, a provider of enterprise-publishing solutions, to help create a publishing database and to create their primary and specialty catalogs, while supporting a new branding initiative. Using TotalWorks Publishing Pro 2 Enterprise Publishing Solution, Barjan and its channel partners will be able to create, produce, and deliver customer specific sales and marketing materials. This is intended to make it easier for sales and marketing teams to catalog, manage, transform, and deploy information, including product photographs, graphics, prices, and descriptions.