BLiNQ Media, a social engagement advertising company, announced the beta version of BLiNQ Ad Manager (BAM), a new technology designed to make it easier for big brands to deliver break-through results in social networks. Built on the Facebook Ads API, the technology provides brand marketers and agencies with the ability to manage Facebook social ad campaigns.
BLiNQ Media has official access to the Facebook Ads API, which allow developers to integrate into the Facebook Ads system. BAM leverages the API to help brand marketers and agencies hyper-target, message, and engage Facebook users using rich profile data such as keywords and interests. Also included in the offering are campaign management for multiple ad campaigns, the ability to hyper-segment targeted messaging, keyword data analysis, and advanced data visualization.