Automattic, the company behind web publishing platform WordPress, announced the expansion of its VIP Featured Partner Program to include interactive agencies. The company will also expand to new platform partners, such as Facebook and Flipboard. By expanding the VIP program, these partners will be able to promote their services and features to large-scale sites, including top media companies, sports leagues, and Fortune 500 companies.
Other companies joining the VIP program include PostRelease, TinyPass, and Zemanta. Automattic believes expanding the program will further enhance the company's reach in the web publishing world.