Atex plans to introduce its new cloud-based content management solution, Content Hub, later this quarter. Content Hub will be able to connect to both Atex and non-Atex editorial systems and will deliver content across mobile, tablet, and desktop platforms.
Through a single entry point to multiple repositories, Atex Content Hub allows users to see all available content at once. Users will then be able to prepare and release content to any channel. The solution will also connect to internal and external customer, marketing, audience, and advertising applications.
Atex developed Content Hub based on customer feedback and internal recommendations as to how the company can improve editorial efficiency. Content Hub is designed to improve internal efficiency and reduce development and integration costs.