Alacra Launches Premium Content Ad Network

Jan 25, 2008


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Alacra, Inc., a provider of online business information solutions, launched the Premium Content Ad Network (PCAN), a new pay-per-action advertising network. PCAN will allow online publishers of financial and business content to better monetize their websites. The customized PCAN advertisements will highlight relevant business research - company profiles, investment, credit and market research – all available for purchase via the Alacra Store. At launch, EDGAR Online, a provider of value-added business and financial information, and The Livermore Report are the first two publishers to implement PCAN on their sites. Following the launch of PCAN, Alacra plans to soon release the Alacra Widget, which will enable bloggers and social network users to more easily participate in PCAN and deliver contextually targeted ads based on a blog's content.

(www.alacra.com)