Acrolinx 4.0 Debuts, Targets Marketing Writers

Jan 28, 2014

Acrolinx announced version 4.0 of its software that guides writers to create findable, engaging, and understandable content. With this release, Acrolinx enhances its support for technical communicators while expanding its support to marketing writers.

Acrolinx developed this release because its customers want their content to stand above all others for warmth, readability, and conciseness. To meet this demand, Acrolinx developed the new "Voice Scores" capability, which gives feedback to writers about how well their content matches corporate guidelines for tone of voice.

Also included in the release is a new Analytics module. Acrolinx says its customers asked for these capabilities so they can give their executives metrics that demonstrate the impact of Acrolinx on the quality of their content and the efficiency of their process.