ADAM Software Signs Strategic Alliance with Sitecore

Jun 26, 2014

ADAM Software, a Digital Asset Management (DAM) and Product Content Management (PCM) software provider, announced that it has entered into a strategic sales and technology partnership with Sitecore, the global leader in customer experience management.  

To stay relevant and drive business impact, marketers need tools to more quickly produce and deliver quality content that attracts engagement across multiple channels. The integration of content production with experience delivery empowers brands to manage the ongoing content creation process and deliver it in the right context. With Sitecore already offering integrations with different DAM-systems, the agreement with ADAM Software serves the high-end market for content professionals with a need for complex rich media management across all channels, regions, and phases of the customer journey.