Matthew Gonnering, CEO of Widen, Wants to Ignite the Chain of Human Potential

Nov 01, 2017

Article ImageWhat if marketing technology freed your team members to achieve their highest potential? And what if their creative work motivated your customers to discover a higher purpose too?

At Widen, we ignite that chain of potential. We believe it starts with giving people the knowledge, support, and tools they need to thrive. The Widen Collective, our digital asset management (DAM) platform, is that starting point for more than 600 of the world’s most influential brands.

Since 1948, Widen has championed creative content that captures the beauty of brands. Today, we help our customers share that beauty by organizing photos, videos, audio, illustrations, logos, and more. We’ve evolved with humanity’s visual storytelling tradition because we believe in the power of expression. And we want you to use it as a force for human good.

Our products and services support that mission. Widen Collective can help you get the right content, to the right people, at the right time. Its five applications – Assets, Insights, Portals, Templates, and Workflow – connect your teams through each stage of the content lifecycle, from ideas to analytics. Just tracking down content and getting it approved can be a daunting process. Widen Collective clears the obstacles that are in the way of your best stories.

Mastering the content lifecycle is challenging, but you don’t have to do it alone. Our team of implementation consultants, digital librarians, and content pros can help you transform Widen Collective into the hub that powers your brand.

We create technology so people have time to pursue their highest purpose. That is how Widen ignites your chain of potential.

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