Georgios Papadopoulos, CEO and Founder of Atypon Discusses Putting Publishers In Control

Nov 01, 2016


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Article ImageAtypon develops software essential to the business of online publishing. Literatum, our publishing platform, is home to more than 10,000 journals, 20 million articles, 150,000 eBooks, and 1,800 websites for over 1,400 societies and publishers.

Much more than a traditional hosting platform, Literatum puts publishers in control of the presentation, marketing, and sale of their online publications, with easy-to-use tools for creating new products, testing sales and subscription models, and regularly refreshing their websites’ look and feel. The platform’s automated processes free editorial and business staff to focus on content—not technology.

Literatum has more features than any other industry publishing platform, including user segmentation for precise content marketing; support for unlimited content types such as video, blogs, and interactive graphics; and real-time analytics that can be combined with any other systems’ data to uncover business intelligence across an entire publishing ecosystem.

Literatum is engineered for Active Publishing, a strategy for expanding readership, increasing revenues, and elevating a brand’s industry impact. Atypon’s modern, easy-to-navigate publication websites provide engaging and productive reading experiences that extend site visits and convert visitors into subscribers.

Atypon is the fastest-growing technology company in the scholarly publishing industry. Our continuous, 20-year investment in Literatum is an ongoing investment in our customers’ future, with many innovations driven by our customers’ ideas. Our commitment to scalable software design has resulted in a platform that not only drives business growth but easily accommodates it—without requiring additional staff.

Atypon’s customers include Elsevier, The New England Journal of Medicine, the American Chemical Society, the University of Chicago Press, and SAGE, and Literatum is home to over one-third of the world’s scholarly and professional journals. Founded in 1996, we are headquartered in Silicon Valley, with offices in New York City, Europe, and the Middle East.

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