A recent survey by HubShout, an online marketing firm based in Virginia, suggests that content marketers have some great opportunities to leverage links to boost awareness and drive traffic to their sites. In fact, 33.6% of those responding indicated that the type of native advertising most likely to generate response is links incorporated at the end of articles. These links outrank any other type of native advertising.
Nov 24, 2009
IN OUR OWN WORDS
Want to get to know the inner workings of the EContent 100 judges' minds? Then check out their blogs, which are well worth bookmarking. See page 2 for blogs the judges bookmark for their own regular reading.