How Important Is Your Digital Infrastructure To Your Revenue: 3 Takeaways

Jan 30, 2018


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If “Content is King” then your digital infrastructure represents the dozens of advisors and servants that keep a kingdom running—making the King look good. Without a web of digital systems in place that can enable your employees to do their best work, and deliver the cutting-edge experiences your audiences crave, your company simply can’t grow to its full potential. In the webinar “How Important Is Your Digital Infrastructure To Your Revenue?”, experts got together to talk about how companies that aren’t investing in the digital future are leaving money on the table.

  • Everyone is a software company.” Jonathan Dexter, engineering practice lead at The Nerdery, reminds us of something that we all know, but don’t always acknowledge. It doesn’t matter what business you’re actually in these days, technology is at the heart of what you do. Whether it’s insurance or education, hardware and software keep your machine humming along. And if you don’t have the right solutions in place, it can cost you time and money.
  • “The best time to plant a tree was 20 years ago, the second best time is now.” Douglas Eldridge, content marketing manager at censhare, reminds us that making an investment in your digital infrastructure may take time to bear fruit, but that, in the long run, it’s worth it. So don’t let anyone convince you that it’s too late to course correct and update your infrastructure in ways that can help your company be more efficient, and boost revenue.
  • "The cloud is eating the world." From the pictures on your phone to the important documents that are at the center of your business, Simon Jones, evangelist and head of marketing at Cedexis, reminds us that our daily lives revolve around the cloud. And there is plenty you need to know before you move your digital infrastructure to the cloud.

To learn more about this topic, view the webinar on demand.