A new social website targeting the fashion community, Chicisimo, made its official launch on July 11, 2012. The goal of the site is for fashionistas from around the globe to come together, share fashion ideas and connect with their favorite clothing brands. Users will be able to upload photos, provide feedback to other users on outfits, and earn "flowers" or virtual awards.
Chicisimo also announced the company received $800,000 in funding, led by investor VitaminaK. There is no cost to sign up and the site is up now.