News Item

Highly requested software enhancement promises to improve collaboration between in-house creative agencies and marketing departments.
Posted Mar 28, 2019
This new source of deliverability data uses advanced analytics and machine learning to mimic how real users interact with their inbox.
Posted Mar 28, 2019
New research study lays out steps brands should take to respond.
Posted Mar 28, 2019
New solution designed for marketers will leverage Bigtincan's AI-driven real-time automation, intelligently delivering Adobe assets to meet the demands of mobile sales teams.
Posted Mar 28, 2019
Nobel Media partners with Microsoft to launch cutting-edge Storytelling Platform.
Posted Mar 28, 2019
Partnerships will provide Taboola's advertising clients with additional solutions to analyze landing page performance and drive better acquisition results.
Posted Mar 28, 2019
Omnisend's annual statistics report shows that marketers who design custom automation workflows around customer behavior and demographics have better performing workflows overall.
Posted Mar 28, 2019
AI integrated offering enables marketers to gain actionable insights for account-based marketing (ABM).
Posted Mar 26, 2019
Continuing to set the bar for data quality, measurement and optimization in marketing, company will extend into new geographies and energy markets.
Posted Mar 26, 2019
IEEE GlobalSpec Catalyst will provide industrial marketers with a platform designed to simplify and improve marketing strategy and outcomes.
Posted Mar 26, 2019
Remarq, the editorial engagement and researcher collaboration platform from RedLink, will give publishers the ability to preserve user comments in CLOCKSS.
Posted Mar 26, 2019
Two companies will jointly develop research, employee training and accreditation programs in EMEA region to optimize client results across three key digital advertising channels: search, social and ecommerce.
Posted Mar 26, 2019
Foreign Affairs, the leading forum for serious discussion of American foreign policy and global affairs, has partnered with Exact Editions to bring its premium content to a larger academic audience.
Posted Mar 19, 2019
Marketers can now easily utilize the combination of Kenshoo with Google Cloud and Data Studio for immediate migration and unification of all business and marketing data to the cloud; removing barriers to actionable insights and business decisioning.
Posted Mar 19, 2019
Company releases 42Crunch Platform, the first API security cloud platform to discover API vulnerabilities and protect API from attacks.
Posted Mar 19, 2019
Developed over the past four months, the research deconstructs the confusion brands are experiencing with Customer Data Platforms (CDPs) by defining the category, outlining use cases and presenting a long-term outlook for the CDP market.
Posted Mar 19, 2019
Already one of the web's most popular destinations for DIY desktop designers, Placeit by Envato has today expanded its design library to include a new video maker tool with thousands of template combinations available.
Posted Mar 19, 2019
aqfer, the data-centric marketing architecture for next-generation solutions, announced the launch of aqfer Marketplace. ShareThis and AirDXP join as inaugural partners.
Posted Mar 19, 2019
Studying more than 60 characteristics of ads, the authors found that the most highly shared ads are emotional, generating specific positive emotions like inspiration, warmth, excitement, and amusement. Just as important, these emotionally-evocative ads were story-like.
Posted Mar 19, 2019
Updata Partners joins the Adthena board to accelerate Adthena's US Growth in addition to product developments and improvements.
Posted Mar 14, 2019
The Linqia Intelligence Suite includes Dynata, formerly Research Now SSI, for ad creativeimpact, IRI for sales lift, Foursquare and Placed for store visits, and Samba TV for TV.
Posted Mar 14, 2019
From combating the spread of misinformation to expanding awareness of the impact of artificial intelligence on society, seven projects shaping the effects that artificial intelligence has on the field of news and information received $750,000 in funding today.
Posted Mar 14, 2019
Serial Box launches in Google Play Store, offers special promotion for Android users.
Posted Mar 14, 2019
Ignite Social Media is proud to announce that it is a Snapchat Certified Partner. The in-house media buyers have gone through the seven-course training that focuses on topics such as ad units, targeting, pixels, and custom audience.
Posted Mar 12, 2019
New feature set provides tools to create custom-tailored authoring experiences across all enterprise digital teams and channels.
Posted Mar 12, 2019
Ingenta announced the launch of Ingenta Connect Unity, a new addition to Ingenta's family of discovery and delivery platforms.
Posted Mar 12, 2019
Over 500,000 unique, high-quality media assets including transitions, motion backgrounds, audio backing tracks and video clips.
Posted Mar 12, 2019
A Tealium-commissioned global survey reveals the majority of customer data strategies do not support the achievement of key business objectives.
Posted Mar 12, 2019
Offerings enable intelligent decision-making with Edge Computing and real-time connectivity to Google Cloud.
Posted Mar 12, 2019
Ingenta Link helps publishers unify access control and marketing across multiple content silos.
Posted Mar 12, 2019
Crownpeak, the enterprise-grade, cloud-first Digital Experience Management (DXM) platform, announced that it has achieved Amazon Web Services (AWS) Digital Customer Experience (DCX) Competency status.
Posted Mar 12, 2019
ProQuest and CNN are partnering to bring today's most talked-about videos into libraries.
Posted Mar 12, 2019
Flexible new service will level the digital market playing field by empowering brands and publishers to take control of their data.
Posted Mar 12, 2019
BuzzFeed surprises New Yorkers with a physical version of its publication, says it's about "joy."
Posted Mar 08, 2019
New NLP for Recommend extracts textual insights to help promote new and long tail products immediately and learns from in-session signals to increase relevance in real-time. Xen AI auto-discovers meaningful customer segments and affinities to rapidly identify under-performing and hidden segments and detect opportunities for increased revenue
Posted Mar 07, 2019
TaTaTu will pay consumers in redeemable tokens for viewing content.
Posted Mar 07, 2019
Company recognized by AWS for proven success as cloud-first CMS for building secure, scalable digital customer experiences.
Posted Mar 07, 2019
New research identifies challenges for current measurement practices, calls for better ways to address "unobservable" factors.
Posted Mar 07, 2019
Content infrastructure provider has demonstrated technical proficiency and proven customer success in content management workloads.
Posted Mar 07, 2019
Machine learning-powered solution intelligently automates finding correlations between open-ended text feedback and quantitative ratings.
Posted Mar 05, 2019
Dennis Publishing Ltd., a portfolio company of Exponent Private Equity LLP, has acquired Kiplinger Washington Editors, Inc., a market leader in business and personal finance information, in print and online.
Posted Mar 05, 2019
New customer success team in Europe will support a growing list of customers and certified partners.
Posted Mar 05, 2019
The move gives Taboola direct access to mobile operators reaching tens of millions of users worldwide.
Posted Mar 05, 2019
World-leading brands committed to leveraging Qubit's Start, Grow and Pro for successful personalization initiatives.
Posted Mar 05, 2019
Xillio, specialists in content integrations, announced a new collaboration with TranslateMedia, global translation agency, and digital services provider.
Posted Feb 28, 2019
Altova announced the release of MobileTogether 5.1, its framework for cross-platform app development. This release introduces support for the latest versions of Android, and several features that make it easier for developers to add sophisticated functionality to their apps.
Posted Feb 28, 2019
Millennial-owned businesses are more likely to advertise on both traditional and digital mediums, but the majority of small businesses value advertising, a new survey finds.
Posted Feb 28, 2019
Unified identity resolution and segmentation solution says it is first real-time analytics-driven offering to help marketers reliably identify and reach their best customers.
Posted Feb 28, 2019
Fourth annual report reveals industry benchmarks for key metrics that impact deliverability.?
Posted Feb 28, 2019
Protected Media, a provider of mobile ad verification, announced that its Mobile App Install anti-fraud solution, which enables the real-time granular optimization of mobile attribution campaigns, has been selected by Applift.
Posted Feb 28, 2019
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