News Item

hybris software, an SAP company, launched a new marketing solution that unifies customer data into one centralized hub. According to hybris, having real-time context-based data about individual customers and anonymous visitors enables brands to deliver contextual, consistent, and relevant experiences throughout a customer journey, regardless of the marketing channel or device. Leveraging the SAP hybris Marketing solution can improve marketers' current marketing programs and opening up new approaches to serving customers with relevant contextual marketing.
Posted Feb 10, 2015
Sporting News Media (SNM), a PERFORM Group company, which operates SportingNews.com, the Sporting News (SN) ePlayer and the U.S. edition of Goal.com, has announced its latest "Sporting Views" proprietary research, which analyzed data from its SN ePlayer network, which its says reaches more than 30 million sports fans and serves up over 400 million streams in the U.S. each month. The research sheds light on how sports fans engage with digital sports video content in the U.S. This latest report studies consumption trends of Super Bowl and NFL fans in Q4 2014 through February 3, 2015.
Posted Feb 10, 2015
Technical communicators, tools vendors, consultants, and even client organizations and end users all feel the rapid changes coming to content preparation, delivery and consumption. To better understand these changes over time Data Conversion Laboratory (DCL) and The Center for Information-Development Management (CIDM) are now conducting their third annual survey of practitioners, Following the Trends - Is Your Content Ready?, which is open now until March 16, 2015.
Posted Feb 10, 2015
Oban Digital, a UK-based global digital marketing agency specializing in leveraging the local cultural nuances of digital audiences and ad platforms, launched in the United States. Already active in 80 markets in more than 30 countries helping brands and retailers leverage its local knowledge and cultural insights to create campaigns, Oban syas it helps drive traffic and generate a better client ROI anywhere in the world.
Posted Feb 10, 2015
Chairman of the Federal Communications Commission Tom Wheeler has unveiled his latest net neutrality plan in a Wired op-ed. Referring to the FCC's "authority to implement and enforce open internet protections", Wheeler says: "These enforceable, bright-line rules will ban paid prioritization, and the blocking and throttling of lawful content and services. I propose to fully apply-for the first time ever-those bright-line rules to mobile broadband."
Posted Feb 05, 2015
The first GridSM report for web content management platforms, published by business software review site G2 Crowd, ranks 12 products to help purchasers in their selections. The Winter 2015 report is based on more than 820 reviews written by business professionals. The GridSM, which is created from G2 Crowd's software review engine, factors in customer satisfaction reported by users and vendor market presence determined from social and public data to rank products.
Posted Feb 05, 2015
Opentopic, the content marketing platform that enables companies to engage and acquire customers through curated content, announced the launch of Opentopic Enterprise Workflow & Collaboration. Opentopic Enterprise Workflow & Collaboration says it streamlines content marketing for large organizations, or any organization that aims to support their content marketing initiatives through a simple, collaborative, and customizable process.
Posted Feb 05, 2015
Cloudwords, a provider of cloud-based translation management and automation, announced a new native integration capability built for WordPress, a content management system (CMS) used by nearly a quarter of all websites on the internet, including Fortune 500 and enterprise organizations worldwide. Cloudwords for WordPress aims to accelerate and simplify the process of translating WordPress websites and digital content for global markets.
Posted Feb 05, 2015
MORE (Maney Online Research E-journal) has launched digital archives which include the back-file content of 80 journals and offer instant online access to a wealth of historical research, and scholarly excellence, much of which has been published by academic and professional societies.
Posted Feb 03, 2015
adjust, an app analytics and attribution company, released a new "App Competition Retrospective Report" showing that competition for visibility in the app stores toughened severely throughout 2014. It says, 82.8% of all apps in the iOS App Store are "Zombie Apps", meaning they do not rank in the top lists and are effectively invisible in the app stores, up from 74% at the beginning of the year.
Posted Feb 03, 2015
Despite being on of Uber's biggest investors, Google is reportedly preparing to launch its own ride-hailing service, according to Bloomberg. Google's investment arm originally shelled out $258 million in support of Uber-putting in more money during the company's second round of fundraising. Now, though, the search giant is said to be launching its own ride-hailing service in conjunction with its driverless car project.
Posted Feb 03, 2015
Siteworx, LLC, a digital experience agency, released its recent research report, "2015 State of Mobile Features and Functionality." This is the third consecutive year Siteworx has conducted a consumer survey aimed at understanding the quality of mobile buying experiences during the 2014 holiday season. The survey found that mobile web sites are on the rebound.
Posted Jan 29, 2015
Ex Libris Group, a provider of library automation solutions, is pleased to announce a development partnership with the libraries of the University of Oklahoma (OU) in the US, Imperial College and Kingston University in the UK, KU Leuven in Belgium, and UNSW Australia. The partners will participate in the development of a new reading-list solution that is now in the works at Ex Libris.
Posted Jan 29, 2015
For Dummies, a Wiley brand, now offers custom digital products as part of its line of Dummies B2B services for businesses. Partnering with Dummies B2B services allows businesses to leverage the recognition of the For Dummies brand to achieve their marketing and communications goals. In addition to custom print content, adverting, sponsorships, and brand licensing, businesses can now also take advantage of a range of digital products from Dummies B2B including: videos, infographics, and mobile applications.
Posted Jan 29, 2015
As a digital publishing company specializing in mobile apps, Exact Editions wanted to better understand the function of mobile technology in libraries and their place in the future. A survey was conducted in January 2015. It quickly became evident that librarians are already recognizing the sudden increase in students adopting mobile devices for academic purposes. According to the study, 68% of librarians revealed that students frequently used mobile devices to access e-resources in their libraries currently, while all of them answered that this will most definitely increase in the future.
Posted Jan 29, 2015
Twitter added the abilities for users to shoot video and have group chats within its mobile app. According Business Insider, Twitter has an engagement problem, and these new features are designed to keep users hanging around longer.
Posted Jan 29, 2015
JUICE Mobile, a mobile advertising and technology firm, and Mediaocean, a software provider for the advertising world, announced a partnership to integrate JUICE Mobile's programmatic direct platform, Nectar, into Mediaocean's Prisma. The companies say the integration puts mobile inventory from premium publishers at scale directly in front of media buyers.
Posted Jan 27, 2015
Shocase announced the first social network designed specifically for marketing professionals. Shocase integrates features of LinkedIn, Pinterest, Facebook, and YouTube into one network. This new social network features, connects, and promotes professionals-from all marketing disciplines.
Posted Jan 27, 2015
Insite Software, a leading provider of B2B eCommerce platforms, announced the availability of InsiteAnalytics, a powerful new analytics package designed to help customers improve the performance of their eCommerce investments and technologies. InsiteAnalytics delivers key insights enabling organizations to understand how and where to take action to enhance engagement and improve return on eCommerce investments.
Posted Jan 27, 2015
SDL launches its V2.0 SDL Customer Experience Cloud (CXC) to align with top strategic initiatives of the leading global brands. The unified suite of offerings centers on four key pillars: Digital Experience, Knowledge Center, Customer Analytics and Language. With these enhanced capabilities, organizations can gain more insight into customer behavior and preferences to guide customer experience strategies, act on opportunities in real time, and deliver relevant experiences in the language of the customer.
Posted Jan 27, 2015
Attivio, Inc., a provider of enterprise search and Big Data discovery software, announced the launch of its new online community, Attivio Insighters. This community offers members a platform to collaborate and share experiences, learn best practices, and build relationships with other users, industry experts and the Attivio team. Additionally, participants play an active role in shaping Attivio's product roadmap.
Posted Jan 22, 2015
Joomla, an open source content management systems (CMS), announced the launch of its new service: Joomla.com. Users can now create and build freely hosted Joomla websites. The project is run in partnership with SiteGround web hosting company, which has built the server infrastructure that will accommodate the free Joomla sites.
Posted Jan 22, 2015
Google spent a record $16.83 million on lobbying in its efforts to influence federal regulators and lawmakers in 2014, just ahead of Comcast's reported $16.80 million, according to records filed with the Clerk of the House and analyzed by Consumer Watchdog. With Net Neutrality on the docket, it is no surprise that these companies would step up their presence on Capitol Hill.
Posted Jan 22, 2015
Amazon Studios, known for television series such as Transparent, Tumble Leaf, and Mozart in the Jungle, announced that it will begin to produce and acquire original movies for theatrical release and early window distribution on Amazon Prime Instant Video. Whereas it typically takes 39 to 52 weeks for theatrical movies to premiere on subscription video services, Amazon Original Movies will premiere on Prime Instant Video in the U.S. just 4 to 8 weeks after their theatrical debut.
Posted Jan 20, 2015
FastSpring,an e-commerce solutions for digital products and subscriptions, has announced a new opportunity for both merchants and content experts, with its brand-new Affiliate Program. FastSpring provides an all-in-one e-commerce, merchandising, and fulfillment platform that's designed specifically to meet the needs of software, SaaS, and other online service companies. Its new Affiliate Program will enable participants to grow revenues by signing up either as affiliates or as merchants, gaining significant access to increased sales and customers worldwide.
Posted Jan 20, 2015
Magzter, a digital magazine store and newsstand, with more than 24 million users, announced the launch of Magzter Gold, an "all-you-can-read" subscription model that gives users unlimited access to its library of digital magazines across mobile, tablet, and web for $9.99 a month. At launch, Magzter Gold features over 2,000 titles, including Maxim, ESPN The Magazine, and Fast Company, as well as many top magazines from different geographies, including the UK, Singapore, and India, with many more planned for 2015.
Posted Jan 20, 2015
Ingram Content Group announced Construct, a comprehensive, custom publishing solution for print-on-demand and ebooks. Ingram Construct gives publishers a simple way to tailor their books to end users' needs using existing titles, going from creation to production to distribution in minutes.
Posted Jan 15, 2015
Adobe announced the new Digital Publishing Suite for Sales Enablement solution, which allows companies to produce and deploy sales apps quicker using a set of sales enablement features in Digital Publishing Suite (DPS). The solution includes the expertise of Adobe Consulting to help companies swiftly build engaging apps from start to finish-using trusted, enterprise-grade technology that has been field-proven by some of the largest enterprises in the world.
Posted Jan 15, 2015
Kenshoo, a provider of predictive marketing software, released a new infographic, Kenshoo Search and Social Snapshot: Q4 2014, highlighting strong performance of digital marketing during the final quarter of 2014. Advertising spend in search increased 15% quarter-over-quarter (QoQ) and 14% year-over-year (YoY), while ad spend in social increased 32% QoQ and 33% YoY.
Posted Jan 15, 2015
We all know consumer technology is infiltrating the workplace and changing employee expectations. Facebook knows this too. Recode and others report that Facebook soft-launched its Facebook at Work tool. It is basically exactly what it sounds like-Facebook that limits your network to your colleagues.
Posted Jan 15, 2015
Up until now, only two of the "big 5" publishers were working with ebook subscription services Oyster and Scribd. However, Macmillan joined Simon & Schuster and HarperCollins in experimenting with the "Netflix of books" model, by adding about 1,000 titles to the services.
Posted Jan 13, 2015
MadCap Software, a provider of multi-channel content authoring tools and a showcase company for Microsoft Visual Studio and Microsoft XPS, announced the acquisition of Doc-To-Help from GrapeCity. Doc-To-Help, which comes from the ComponentOne Division of GrapeCity, is a Microsoft Word-based authoring tool for multi-channel publishing.
Posted Jan 13, 2015
Kentico Software, a web content and customer experience management provider, announced the release of Kentico 8.2, featuring several new collaboration and ecommerce enhancements that make launching and managing digital marketing campaigns faster and easier. With Kentico's new bi-directional SharePoint synchronization feature, all changes made in Kentico will be made automatically on the SharePoint server. Your files are always up to date, and everyone has the latest versions.
Posted Jan 13, 2015
eBooks in Motion released its online platform to produce multilingual, multimedia-enhanced e-publications across multiple devices. The United States Distance Learning Association will be among the first customers, in collaboration with the New York chapter of USDLA.
Posted Jan 08, 2015
Mobile product development and device-appropriate customer experience design are converging. People are spending more time on their mobile devices than ever before and expect more from their interaction with businesses. Comrade, a design and strategy agency, unveiled key findings from its new Mobile User Experience Research Report, along with top Customer Experience trends that companies should plan for in the year ahead.
Posted Jan 08, 2015
Cloudwords, a cloud-based platform accelerating content globalization at scale, announced extended translation automation capabilities for customers using Marketo and Oracle Eloqua. Cloudwords' new dynamic content feature builds upon the company's integrations with leading marketing automation platforms.
Posted Jan 08, 2015
Pixbi, a developer of product discovery solutions, announced the launch of its mobile application to empower consumers to discover, scan, and purchase products in print magazines. The mobile application scans products featured in print publications to enable real time purchases while consumers flip through their favorite magazines.
Posted Dec 23, 2014
Purch announced the acquisition of Anandtech.com, a provider of mobile, computing, and IT analysis and reviews. Purch's combination of high-quality content and integrated commerce experiences makes complex buying decisions easier for consumers and professionals. With the acquisition of AnandTech, Purch furthers its mission to simplify purchase decisions for in-market tech consumers by adding one of the most popular computer components, hardware, and mobile reviews sites to the brand portfolio.
Posted Dec 23, 2014
RSuite CMS, a publishing automation and multi-channel publishing content management solution announced version 4.1. RSuite 4.1 provides an extensive use of templates to drive efficiencies into the book publishing process. The pre-configured environment allows book publishers to work toward their goal of multi-channel publishing by using the free Microsoft Word templates to automatically generate XML, ePub, PDF, and other outputs.
Posted Dec 23, 2014
BlackBerry is going old school, bringing "The Classic" to customers still pining for their old smartphone. It features a full QWERTY keyboard and other retro features like physical navigation keys, a small screen that makes it possible to use the keyboard in one hand, and is powered by a dual-core Qualcomm processor from 2012. It is paired with 2GB of RAM, and runs the BlackBerry 10 operating system.
Posted Dec 18, 2014
Appvance, Inc., a provider of website and application performance improvement testing, released Appvance PerformanceCloud 2 (APC2), the next generation of its flagship testing platform. APC2 says it now has the broadest and deepest testing capability of any product available.
Posted Dec 18, 2014
The Search Agency, a leading global online marketing firm and the largest independent U.S. search marketing agency, released findings from the latest edition of its quarterly report, "The Mobile Experience Scorecard - Print News and Media" which found that none of the most visited print news and media sites scored were able to pass Google's recommended five-second load time threshold, however, 30% of the sites served Google-encouraged responsive web design (RWD) sites.
Posted Dec 18, 2014
Developers who want to enable physical objects to communicate with smart phones and other personal gadgets can now order Blesh PW Beacons and the Blesh PW App and participate in the public project called "The Physical Web", an initiative that plans to let people walk up to smart objects and with a single tap interact with them on demand.
Posted Dec 18, 2014
Less than a year after the launch of the new major version of its flagship solution, Digital Factory 7,announced the release of Form Factory, a new tool designed to further free marketing team from IT constraints. Form Factory for Digital Factory 7 can create multi-step, multi-language, multi-conditions and validation-ruled forms super easily through drag-and-drops as well as manage all forms created from a central interface.
Posted Dec 18, 2014
According to a new survey, professionals who create and deliver training and educational content for both business and public sector organizations face a number of challenges in today's content-driven marketplace: lack of resources to maintain content, reduced time to market, and the analytics to measure effectiveness. These are the findings of the 2014 Educational and Training Content Trends Survey, conducted jointly by Data Conversion Laboratory (DCL), DITA Strategies, and Lasselle-Ramsay.
Posted Dec 11, 2014
ReachLocal, Inc., which provides online marketing for local businesses, announced that it has added new, third-party campaign result measurement and multi-location alert and reporting capabilities to its ReachEdge total digital marketing system. The new features build on the solution's lead measurement and alert support that give local businesses transparency into ROI from all their online marketing sources, including organic content (SEO), web presence (listings) and social media marketing.
Posted Dec 11, 2014
Addvocate and Trapit, two providers of content discovery and curation, social selling, and advocacy services for marketers, announced the signing of a definitive agreement to merge. The new San Francisco-based company will change the way organizations discover, publish, share, and amplify content across websites, blogs, social networks, newsletters, and other destinations.
Posted Dec 11, 2014
Smartling announced the results of a new survey that polled 160 U.S.-based, senior-level content marketers working for emerging brands to determine how they are marketing to multilingual audiences around the world. Nearly 63% of respondents acknowledge that between six and 50% of their customer base is located outside the U.S. Yet, survey data shows that translation budgets are nonexistent, forcing marketers to reach multilingual audiences using only English-language content.
Posted Dec 09, 2014
Kaltura Inc., provider of a video technology platform, has published its inaugural State of Video in the Enterprise report, detailing the results of a survey into the use of video in organizations across the globe. The survey reveals strong support for enterprise software to be video ready: 75% of the 300 respondents say that integrating video into organizations' existing tools and applications is important, and that this capability will play an important role in the near future.
Posted Dec 09, 2014
Forbidden Technologies plc, the developer of the cloud video platform Forscene, announced it has released the new version of Forscene with a completely redesigned interface. In addition, it has revamped both the company website and the Forscene product website in order to give visitors more relevant, in-depth information about each and to bring the company's complete digital presence up to date.
Posted Dec 04, 2014
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