News Item

Stoddard + Partners, an ad-tech driven advertising agency providing services to support the needs of today's brands and consumers, has unveiled two proprietary products developed in partnership with Jeep, Chrysler, and Fiat. Blix, a retail analytics platform, and Tarp Tracker, a tool for brands, agencies, and broadcasters to measure TV spots and creative impact, were conceived as solutions for solving the attribution and measurement puzzle many marketers face.
Posted Aug 05, 2014
Ebooks published by Hachette Book Group are now available from EBSCO Information Services (EBSCO). Hachette, a "Big 5" trade and educational publisher, has partnered with EBSCO to give customers of EBSCO eBooks access to titles from authors like David Baldacci, Michael Connelly, Elin Hilderbrand, Anne River Siddons, and more.
Posted Aug 05, 2014
Publishing startup Tablo announced the launch of new social features for its cloud-based ebook publishing service. This marks the biggest shift in the platform since its launch in 2013. Off the back of a seed funding round, the developments are part of a wider effort to transform the writer from a solitary character into a social one by encouraging collaboration among authors and likeminded individuals within an online community.
Posted Jul 31, 2014
According to Re/code, Facebook is about to end its Gifts service. For many, the biggest surprise here is that Facebook still had its Gifts program. The idea was that Facebook would encourage users to order and send gifts to their friends, but about a year ago it discontinued the physical part of the gifts program. Now it's ending the part that suggested you send digital gift cards to friends.
Posted Jul 31, 2014
A blog post on Amazon's Kindle forum gave some insight into the ongoing feud between the internet retailer and Hachette, one of the Big 5 publishers. Negotiations broke down months ago, and Amazon stopped allowing pre-orders of Hachette books and users reported delayed shipping on the publisher's books. Many asked if Amazon had too much power including big name authors. Now, Amazon is making it clear what's at stake: lower ebook prices and 30% cut for Amazon.
Posted Jul 31, 2014
A survey of 400 marketers, conducted by OneSpot and The 614 Group, found that targeting precision is the top attribute that marketers value (65%) when it comes to distribution of the content marketing campaign but 47% of respondents said that they are not satisfied with their ability to target content distribution to the right audience. When scrutinizing the reasons behind this dissatisfaction, the study reveals that the number one (87%) method of distribution for content marketing programs is a company's own website.
Posted Jul 31, 2014
Zillow, Inc. announced that it has entered into a definitive agreement to acquire Trulia, Inc. for $3.5 billion in a stock-for-stock transaction. The Boards of Directors of both companies have approved the transaction, which is expected to close in 2015. The combined company will maintain both the Zillow and Trulia consumer brands, offering buyers, sellers, homeowners, and renters access to vital information about homes and real estate for free, and providing advertising and software solutions that help real estate professionals.
Posted Jul 29, 2014
Flatirons Solutions, a provider of content lifecycle management (CLM) consulting, technology, and outsourcing solutions to Fortune 1000 companies, announced it has formally launched its new Digital MediaSuite for D2 product. Digital MediaSuite for D2 is a full-featured DAM solution that leverages EMC Documentum D2's widget-based interface, easy configuration, and platform features.
Posted Jul 29, 2014
Brightcove Inc., a provider of cloud services for video, announced that Yelp, which connects people with great local businesses, has launched a new video feature powered by Brightcove. Yelp users can upload video clips up to 12 seconds long with the help of the Brightcove Video Cloud online video platform and the Brightcove Zencoder cloud-based encoding service.
Posted Jul 29, 2014
Facebook is phasing out messaging in its flagship app, according to Tech Crunch. Mobile users who still want to use Facebook's messaging service will have to download a standalone messaging app.
Posted Jul 29, 2014
Amazon Publishing and Alloy Entertainment, a division of Warner Bros. Television Group, announced a digital-first imprint that will focus on young adult, new adult, and commercial fiction. The new imprint, named Alloy Entertainment, will be part of Amazon Publishing's Powered by Amazon program.
Posted Jul 29, 2014
Crosswise launched a cross-device identification service to provide the ad tech industry with a "data only" service that is completely neutral - free of media bias - and validated for accuracy. Crosswise offers DSPs, DMPs, retargeters, agency trading desks, affiliate platforms, analytics companies, and attribution providers accurate device graph based on data analysis, machine learning, and proprietary algorithms.
Posted Jul 24, 2014
Telerik announced the latest release of its content management system, Sitefinity, providing users greater information governance capabilities, along with new productivity improvements. It's become essential to utilize an automated, streamlined process and environment to manage digital assets and deliver digital experiences. The System Audit Trail, now available in the Telerik Sitefinity CMS, provides a measure of transparent protection and accountability by helping organizations supervise processes while managing digital assets.
Posted Jul 24, 2014
Video platform company uStudio, Inc. announced the availability of VideoShare, a solution that allows businesses to use and measure video across their sales, marketing, and services operations. uStudio is enabling teams to use Salesforce to share video among users internally and with prospects, customers and partners, while also correlating those video investments with revenue impact.
Posted Jul 24, 2014
Lionbridge Technologies, Inc. announced the general availability of the Lionbridge onDemand API. The onDemand API is the first translation API that provides support for a broad range of translation options, cost levels and content types. This enables technology platforms to write to a single API, rather than managing separate integrations and custom development with numerous providers.
Posted Jul 22, 2014
Following the success of its pilot Accelerator last year, Dogfish announced the launch of the second cycle of Dogfish Accelerator, a comprehensive development financing program that offers funding, mentorship, and partnership opportunities. The program will provide $10,000 to each candidate or team to establish initial financing and will offer business development and networking support over a nine-week period, from September 22 to November 19, 2014, at the company's headquarters in New York City.
Posted Jul 21, 2014
SponsorPay, a mobile supply-side platform, announced that it has rebranded to Fyber. Fyber enables publishers to integrate, manage and optimize all ad revenues sources through a single, unified platform. Since its inception in 2009, the company has grown globally to over 180 employees and plans to add 70 more by the end of this year. The San Francisco office is slated to triple its headcount this year.
Posted Jul 21, 2014
After teasing the internet with fleeting test pages earlier this week, Amazon.com today introduced Kindle Unlimited, a new subscription service which allows customers to read as much as they want from over 600,000 Kindle books, and listen as much as they want to thousands of Audible audiobooks, for $9.99 a month. There are never any due dates--just look for the Kindle Unlimited logo on eligible titles and click "Read for Free."
Posted Jul 18, 2014
raw engineering, a software technology company specializing in mobile app and web application development in the cloud, announced contentstack.io - a mobile-first CMS for the enterprise. contentstack.io empowers accelerated content delivery across all web properties, web apps, mobile sites, and mobile apps managed by today's enterprises.
Posted Jul 17, 2014
TigerLogic Corporation announced it has added several new creative features to Postano, its flagship social product and visual marketing platform. The Postano version 2.5 release includes advanced social filtering options, a Style Editor for custom visualizations, new dynamic data visualizations, and other platform enhancements. Postano provides a platform that allows brands to creatively work with user generated content in new ways to develop campaigns. With Postano 2.5, brands now have the ability to customize their visualizations on the fly with added intelligence for approving content.
Posted Jul 17, 2014
Amazon tantalized readers and the press-and ticked off some authors-when it briefly posted a test page for something called Kindle Unlimited on Wednesday before pulling it down again-though, according to Gigaom, some test pages can still be found. The service promises unlimited access to over 600,000 ebooks and audiobooks for $9.99 a month.
Posted Jul 17, 2014
Data Conversion Laboratory (DCL), which organizes and converts content into digital formats, announced its collaboration with Elsevier, a publisher of scientific, technical and medical information products and services, as their new partner in a multi-year conversion initiative to enrich and enhance content on the Scopus database.
Posted Jul 17, 2014
Gagein, a provider of actionable news for sales, announced the availability of Gagein Pro for Salesforce (GP4SF) to enhance proactive selling. The solution adds an array of new features, including unlimited prospecting, which enables users to build out their sales pipeline with new high-value prospects, all from within the Salesforce1 Sales Cloud.
Posted Jul 17, 2014
Smaato, an independent global mobile Real-Time Bidding (RTB) ad exchange (SMX) and Supply Side Platform, announced the launch of the Smaato Self-Serve Publisher Platform (SPP), an enterprise grade mobile-first ad server.
Posted Jul 17, 2014
A new study by Adaptly, Facebook, and lifestyle website Refinery29 has found that in digital advertising, sequencing ads that take individual consumers down the marketing funnel achieves better outcomes than a sustained call to action (CTA) message delivered over the same period of time. According to the report, sequencing ads on a personalized level increases overall view-throughs by 87% and conversions by 56%. Conducted in May 2014, the research was designed to help inform advertisers about how to improve their creative diagnostics, optimal frequency, and sequencing within Facebook.
Posted Jul 15, 2014
Covario, Inc., a leading independent search and content marketing firm, issued its Global Paid Search Spend Analysis for the second quarter of 2014, reporting that first half spending on pay-per-click advertising (PPC) by its enterprise technology, B2B, consumer electronics, and retail clients had a strong finish, rising 21% above the second quarter of 2013 and 2% ahead of this year's first quarter.
Posted Jul 15, 2014
Adobe released its latest set of World Cup insights and data including stats on online video viewing, social media buzz and World Cup sponsors. The report analyzed more than 2.7 billion online video starts across smartphones, tablets, gaming consoles, and OTT devices as well as 100 million social mentions captured through Adobe Social with the term "World Cup" being tracked in over 36 languages.
Posted Jul 15, 2014
Cloudwords, a cloud-based marketing globalization platform, announced Campaign Manager, a new enterprise-ready solution to provide marketers with a single strategic lens into all elements of multi-channel, multi-system, multilingual campaigns, programs and initiatives, allowing marketers to effectively plan, execute and track the localization of all marketing content for global launches.
Posted Jul 15, 2014
Amazon Web Services, Inc. announced several new capabilities to make it easier for developers to build, deploy, and scale mobile applications. Amazon Cognito is a new service that provides simple user identity and data synchronization that lets developers create apps that authenticate users through popular public login providers, and then keep app data such as user preferences and game state synced between devices. The new Amazon Mobile Analytics service allows developers to easily collect and analyze app usage data, up to billions of events per day from millions of users, and delivers usage reports.
Posted Jul 10, 2014
Panopto, a video software provider for the enterprise and education markets, released a major update to its developer platform. The update provides businesses and universities with a video upload API that simplifies the process of centralizing, managing and searching libraries of organizational knowledge.
Posted Jul 10, 2014
ActionX, a provider of mobile app and cross-screen retargeting, announced significant upgrades to its proprietary dynamic creative engine. Launched in Q4 of 2013, ActionX incorporates behavioral data into dynamic creative across mobile devices. The enhancements revealed include a new Mobile Pop-Up Shop rich media ad unit, which allows for expandable ad units that are informed by first party data.
Posted Jul 10, 2014
SendtoNews announced it has signed a multi-faceted, multi-year agreement with MLB Advanced Media (MLBAM) for the global syndication of Major League Baseball (MLB) and Minor League Baseball (MiLB) short-form digital video content.
Posted Jul 10, 2014
Sitecore, a provider of customer experience management, announced it will offer enhanced social media management capabilities to its customers with the introduction of Sitecore Social Powered by Komfo. Sitecore has acquired a majority stake in Komfo, a Danish social media marketing and community engagement application provider. The investment will extend Komfo's presence in global markets and forms the basis of Sitecore's social media product.
Posted Jul 10, 2014
An OS for the Internet of Things may be on the way thanks to $4.9 million in funding for Spark Labs. According to Gigaom, the "Series A funding came from Lion Wells Capital, O'Reilly AlphaTech Ventures, SOSventures, and Collaborative Fund as well as a consortium of strategic angel investors." Spark Labs is best known for having created a development board that allows users to create cloud-connected devices.
Posted Jul 08, 2014
John Wiley & Sons, Inc. announced the addition of Altmetric data to its journal program, a service that provides a more complete picture of how users engage with scholarly research online. Following a six-month pilot on Wiley Open Access titles in 2013, the service will be available for all journals by the end of July.
Posted Jul 08, 2014
Metamarkets announced the launch of a real-time analytics platform for programmatic advertising. The technology enables exchanges such as Chartboost, Flurry, Inneractive, Millennial Media, MobPro, MoPub, OpenX, Smaato, and Vungle to visualize billions of events as they happen and to share live analytics with clients and partners.
Posted Jul 08, 2014
Infotrieve, Inc., a provider of global-enterprise SaaS software and business services for STM content access and management, announced it has completed a pilot project that included the successful implementation of a beta text mining solution leveraging the capabilities of the Mobile Library platform. Infotrieve partnered with long standing client, global biopharmaceutical company UCB, to develop a solution aimed at providing a cloud-based text mining platform that would allow UCB staff to mine full text articles from multiple publishers using a variety of text mining tools in a standardized, copyright compliant and end user friendly manner.
Posted Jul 08, 2014
Al Manhal signed a deal with Amazon to take its online library offline and deliver it to the hands of readers around the globe. This strategic partnership will greatly expand the company's reach, allowing it to deliver paperback copies of content from its research library.
Posted Jul 06, 2014
Cambridge Semantics, a provider of smart data solutions driven by semantic web technology, announced the launch of its Anzo Smart Data Integration (ASDI) software to help enterprises rapidly understand and integrate information assets. ASDI is designed to reduce integration timeframes and costs by 10X and enhance time-to-revenue when on-boarding new customers, partners and data.
Posted Jul 03, 2014
Widen Enterprises, a provider of digital asset management (DAM) software, launched new content distribution and collaboration features with version 7.2 of the Widen Media Collective. The latest version of Widen's flagship DAM system will make it easier for creative and marketing teams to manage complex projects, distribute content, and track engagement across the internet.
Posted Jul 03, 2014
newBrandAnalytics (nBA), a social intelligence expert for consumer-centric businesses, announced its newest product offering. Pulse is cloud-based software that helps customers gain real-time visibility into trending topics and conversations that impact their brand and product perception.
Posted Jul 03, 2014
Facebook revealed that in 2012 it allowed researchers to manipulate newsfeeds of hundreds of thousands of users to influence their emotions and track their subsequent behavior. All of this was done without users' permission, and the findings eventually appeared in the study "Experimental evidence of massive-scale emotional contagion through social networks."
Posted Jul 01, 2014
Another cult television favorite is being saved from cancellation by an online streaming service. This time, instead of Arrested Development or The Killing being picked up by Netflix, Yahoo is reviving the recently cancelled Community.
Posted Jul 01, 2014
In a blog post on its site, Cisco announced that it bought Assemblage "to help us capture the ongoing market transitions of mobility, cloud and the Internet of Everything (IoE)." Assemblage provides real-time collaboration apps.
Posted Jul 01, 2014
ADAM Software, a Digital Asset Management (DAM) and Product Content Management (PCM) software provider, announced that it has entered into a strategic sales and technology partnership with Sitecore, the global leader in customer experience management.
Posted Jun 26, 2014
Content Marketing Institute (CMI) announced the acquisition of Intelligent Content Conference (ICC), founded by The Rockley Group and co-produced with The Content Wrangler. The Intelligent Content Conference focuses on helping organizations deliver the right content, to the right audience, anywhere, anytime, on any device.
Posted Jun 26, 2014
IBM announced a new Big Data service available on the IBM Cloud marketplace, where organizations can now easily secure, access, and manage content from anywhere and on any device. It's estimated that 2.5 billion gigabytes of data are created every day, and 80% of that data is comprised of unstructured content such as contracts, claims forms, and permit applications. The explosion of the volume of content, and new forms of it including Tweets and posts to social media, has increased the need to use any type of information from nearly any source.
Posted Jun 26, 2014
OverDrive, a digital media lending platform for libraries and schools, announced an agreement with Warner Bros. Digital Distribution to offer hundreds of streaming video titles to public and government library partners in the U.S. and Canada. This deal expands a growing collection of quality, in-demand streaming videos available through OverDrive.
Posted Jun 26, 2014
Sookasa, Inc., a provider of compliance for popular cloud applications and mobile devices, introduced new capabilities for its Sookasa Cloud Compliance Service, including the ability for users to share documents through any email provider using secure private links. Content that is encrypted on public cloud services can be shared securely using file links with any recipient, with no receiver downloads or setup required. Sookasa has also extended its support for Dropbox encryption, compliance, and access control to Android devices.
Posted Jun 26, 2014
Aptara announced it has expanded its offerings to provide end-to-end solutions for information providers and all businesses involved in content production. Aptara says its solutions and services will enable its customers to find new ways to monetize their content assets, measurably improve performance, and increase revenues across their entire operation.
Posted Jun 26, 2014
Pages
1
2
345678910111213141516171819202122232425
26272829303132333435363738394041424344454647484950
51525354555657585960616263646566676869707172737475
767778798081828384858687888990919293949596979899100
101102103104105106107108109110111112113114115116117118119120121122123124125
126127128129130131132133134135136137138139140141142143144145146147148149150
151152153154155156157158159160161162163164165166167168169170171172173174175
176177178179180181182183184185186187188189190191192193194195196197198199200
201202203204205206207208209210211212213214215216217218219220221222223224225
226227228229230231232233234235236237238239240241242243244245